Wholesale Success: A Farmer's Guide to Selling, Postharvest Handling and Packing Produce Workshops

The last of the three workshops on Successful Wholesale Marketing: Postharvest Handling and Food Safety will be held February 7th in Springfield.   As part of the program bringing these workshops to producers in MO, I attended each of the two previous workshops and they were fabulous.  At each workshop I learned more and more about the wholesale marketing industry, food safety on the farm and just who the wholesale buyers are in the state.

Learn about:

• Post harvest handling
• Food safety needs of wholesale buyers
• Packing and grading
• Maintaining the cold chain

Participating producers will receive a free copy of FamilyFarmed.org's Wholesale Success Manual. Normally a $55 value, this 250+ page manual is newly updated, revised, and in its third printing. The manual includes more than 100 crop profiles with crop-specific information on harvesting, cooling, storing, and packing according to industry standards.

Agenda:

• 10 am - Noon Selling into Wholesale Markets
• Noon - 1:30 pm - Lunch
• 1:30 - 3:30 pm - On-Farm Safety
• 3:30 - 4:30 - Meet the Buyers

Where: University Plaza Hotel, 333 S. John Q. Hammons Parkway, Springfield, MO 65806.

Registration: The cost is only $15/person which includes the manual and lunch.  You can register online at www.moamarket.org or call 660-427-5555. Presented by Missouri Organic Association and FamilyFarmed.org